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Charlotte Sferruzza
Charlotte Sferruzza

102 Followers

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May 9, 2021

Overcoming the challenges of designing a B2B2C product

Reflecting back on my design process — At Onfido, we help our customers verify their user’s identities so they can onboard them securely. To do this, we’ve built a Software Development Kit (SDK) that our customers integrate into their onboarding flow. We verify their user’s identities by analysing their ID and face. I joined Onfido back in…

Product Design

7 min read

Overcoming the challenges of designing a B2B2C product
Overcoming the challenges of designing a B2B2C product
Product Design

7 min read


Published in Onfido Product and Tech

·Jan 27, 2020

Building a culture of accessibility at Onfido

At Onfido, we help businesses verify people’s identities via our integrated app. Using pictures of identity documents and faces, we give our clients the assurance they need to onboard customers remotely and securely. Access is at the heart of everything we do. Our entire product is about giving people access…

Accessibility

4 min read

Building a culture of accessibility at Onfido
Building a culture of accessibility at Onfido
Accessibility

4 min read


Published in Onfido Product and Tech

·May 13, 2019

User guidance: how to provide meaningful feedback to users

How we improved the way we guide users to make them achieve a complex task — At Onfido, we’re creating an open world where identity is the key to access. Since our goal is to prevent fraud while maintaining a great user experience for legitimate people, we launched advanced facial verification. With this new approach, we ask people to record live videos instead of static selfies…

UX

5 min read

User guidance: how to provide meaningful feedback to users
User guidance: how to provide meaningful feedback to users
UX

5 min read


Published in Onfido Product and Tech

·Jan 30, 2019

Good friction for great UX

Sometimes, more is more — At Onfido, we’re creating an open world where identity is the key to access. Since our goal is to prevent fraud while maintaining a great user experience for legitimate people, we launched advanced facial verification. With this new approach, we ask people to record live videos instead of static selfies…

UX

6 min read

Good friction for great UX
Good friction for great UX
UX

6 min read


Published in Design @Onfido

·Oct 23, 2018

My takeaways from World Usability Congress 2018

Last week I participated in the World Usability Congress in Graz, Austria. WUC is a great place to meet people who have a fresh perspective on UX design and insightful experiences from all over the world. Instead of falling into an ocean of UX buzzwords, I was happy to see…

UX

9 min read

My takeaways from World Usability Congress 2018
My takeaways from World Usability Congress 2018
UX

9 min read


Published in Design @Onfido

·May 4, 2018

Winning trust with words

An intro to UX microcopy — In my product designer journey, copywriting has always been a challenge. I’ve worked on different types of products in different countries, using different languages, for different audiences. It’s not easy to adapt and get better at writing copy. A year ago, I’ve started focusing on UX microcopy to be a…

UX

8 min read

Winning trust with words
Winning trust with words
UX

8 min read


Published in Design @Onfido

·Apr 3, 2018

How being an introvert made me a better designer

I’m an introvert. For a long time, I thought this was my biggest flaw, and that I needed to fight it to be good at what I do. I was wrong. It took me many years to find out that being an introvert is not a barrier, but a great…

Introvert

4 min read

How being an introvert made me a better designer
How being an introvert made me a better designer
Introvert

4 min read


Published in Design @Onfido

·Dec 11, 2017

Glare detection — Our journey to help users take higher quality photos

As product designers in Onfido’s SDK team, our role is to create the best user experiences for people who need their identity verified as part of our clients’ onboarding flows. Our SDK is a plug and play solution for our clients. They use us to verify identities and make their…

UX

6 min read

Glare Detection — Our journey to help users take higher quality photos
Glare Detection — Our journey to help users take higher quality photos
UX

6 min read

Charlotte Sferruzza

Charlotte Sferruzza

102 Followers

Senior Product Designer at Intercom ∙ charlottesferruzza.com

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